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Monday, September 12, 2011

U.S. doctors steeped in financial ties - drug money from Big Pharma

Pharmaceutical firms in the United States are shelling out massive funds for doctors travel and entertainment expenses in hopes of boosting sales of new drugs. More than 160,000 doctors have received related payments in 2011 already.

The big push includes free samples, hospital detailing, journal ads, gifting, and the sponsoring of continuing medical education, but patients fear this all leads to doctors prescribing popular, money making drugs instead of following standard of care practices .

Pfizer, Eli Lilly, and AstraZeneca top the list of companies also spending far more on "marketing" than on research, with a total estimated $57,000 billion in overall marketing expenditures in just one year in the United States.

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